Overheard lists out the most recent Twitter posts ("tweets") related to this company. Anyone, employee or customer, can convert a tweet into a community topic. Overheard notifies the original Twitter poster of the discussion started in response to their issue.
RT @drkbaker: Do you have an HSA (Health Savings Account) or FSA (Flexible Spending Account)? Do you know you can use that to go... http://bit.ly/9VyTPv